I accidentally came across a sleezy sex website when I accidentally left a letter out of the web address. I went to http://annanicoleandhowardstern.com by mistake and was shocked to end up at a website that was selling porno movies, sex toys, and all kinds of nasties!
I could be wrong but I seem to recall reading somewhere in Business Law that you cannot use meta tags (keywords) or webaddresses purposely trying to pretend to be a person or entity only to trick them into going to your site.
I think it is sick that this website would use Anna Nicole Smith and Howard K. Stern's name to sell their sexual goods. If you ask me that site should definately be a candidate for a lawsuit. Yuck!